SyncLab Media

Video Marketing and Consulting - Addison, Texas

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Our Story

WHAT’S THE STORY BEHIND OUR BRAND?

Many people ask us about the SyncLab Media logo. Our logo and brand, as with most companies, has changed with the company’s growth and the evolution of services.

HAVE YOU EVER WONDERED ABOUT THE STORY BEHIND AN ICON?

Well, here is ours…

When we first started planning the launch of SyncLab Media, it was very important for us to design a graphic icon that embodies our company philosophy.

The graphic in the center is an interpretation of the focus rings inside a camera lens and represents how our agency is centered on the power of focused video content.

The colors of Red, Green, and Blue, the video term is RGB, are the basic color elements of a pixel and may be combined to achieve an almost unlimited variety of visual results.  The circular shape and positioning of the equal color segments have meaning as well.

Blue stands for Strategic Direction, which is the foundation of sound marketing.

Red stands for Creative Production, as entertaining and engaging digital content creates opportunity.

Green stands for Optimized Support, the ongoing conversation which promotes successful results and leads once again to more evolved strategies.

So, you see, our icon embodies the philosophy of SyncLab Media and our approach to digital marketing.

We synchronize our talent and expertise through the process of Strategic Direction, Creative Production and Optimized Support in a cutting-edge video “Lab” to help you achieve your digital marketing objectives.

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Digital Maketing Blog

The Benefits of Using Videos for eCommerce

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Time to Outsource Your Digital marketing

Business people who are focused on leading their business do not have enough time to deal with digital marketing.  Time is the number one resource constraint for business … [Read More...]

2018 the Year for Franchise Video Marketing

One of the biggest challenges facing a franchisee’s growth is their ability to execute a winning digital marketing strategy that is unfettered by a franchisor. The issue is … [Read More...]

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Value of Quality Video Production

Following is a guest post from ScotDuke.com: Most people, when left to assume something, will assume the worst instead of the best.  I'm sure there is some scientific study … [Read More...]

Digital Marketing Strategy Starts Now

When it comes to connecting with your target audiences a video-centric digital marketing strategy leads the way. Digital marketers have long understood the power of sight, … [Read More...]

Building Your Company Brand with Videos

Your company brand is the perception consumers and potential candidates for jobs will have for your company.  Your brand's image should portray your company’s culture, … [Read More...]

SLM_logo_rev1 4145 Beltline Rd, Suite 212-220, Addison, Texas  75001 469 358-1444

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