The SyncLab Media Marketing Accelerator Program (MAP) brings together, over a 3 month period of time, a full line of video-centric digital marketing services and video production products aimed to accelerate a brand’s video-centric digital marketing strategy.
The MAP offers organizations immediate access to strategic digital marketing services. Each unique program is customized to meet company’s goals and allows for a scalable execution of a defined video-centric digital marketing plan based on industry, market, competition and company research.
The MAP begins with a “discovery” consultation session. This allows the SyncLab Media Team the opportunity to gain complete knowledge of the client’s business goals and to offer strategies found to work a particular market that matches the client’s mission.
Next Step, the initiation of the Digital Marketing Roadmap Program (DMR) that includes:
- Digital Footprint optimization
- Content strategies
- 6-month timeline
- and production of a Business Profile Video.
The DMR is a fixed-fee, 30-day engagement that lays the foundation for clients’ long-term success.
Once the initial DMR 30-day engagement has completed, SyncLab Media is put on a 3-month retainer, at a budget level determined by the client, that will provide reasonable progress toward the 6-month timeline established during the development of the Digital Marketing Roadmap.
Upon completion of the initial 3-month retainer period, a longer-term retainer engagement of 6 to 12 months will be made to ensure the benchmarks in the long-term timeline, developed during the DMR sessions, are professionally managed.
Leading the Market
Today’s video-centric lead digital marketing as pushed beyond the old tradition “set it and forget it” mentality. Every market is in flux with changing to consumer’s interest. Businesses have to stay on top of latest trends in their market to be able to react quickly to changes in the market. This quick changes can only be managed by developing an ongoing relationship with video-centric digital market experts focused on a brand’s long-term success.
SyncLab Media’s goal is to be completely honest with our clients and to recognize if continued engagement is a good fit. After all, relationships are about honest communication and a commitment to one another’s well-being.
The Process
The MAP process begins with an initial 30 day fixed fee, fixed timeline engagement which includes the following:
- Up to 3 Hours of Digital Marketing Consulting
- Initial 90-minute discovery consultation
- Up to 90-minute presentation of findings and discussion
- Digital Footprint and Market Analysis
- Detailed analysis of company and competitor(s) digital footprint
- Analysis of industry and market trends to identify business challenges and opportunities
- Keyword analysis and suggestions
- Digital Marketing Roadmap
- Comprehensive outline of best practices including messaging, digital platforms and tactics
- 6-month digital content plan and calendar
- Digital Footprint Development and Optimization
- Design and development of up to 2 digital platforms
- Review and optimization of up to 5 digital platforms
- 60-90 Second Professional HD Video Production
- Explainer-type profile video communicating the unique value proposition of the organization
- Scripting, optimization, graphics, licensed stock footage/images and music bed
- Guest Appearance on Original SyncLab “Digital Marketing Today” Show
- 3-5 minute interview style video segment distributed throughout SyncLab Media platforms
- Direct links provided to company for release and promotion throughout digital footprint
Retail pricing for the initial 30-day phase of the SyncLab Media Marketing Accelerator Program is $5500.
Retainer Program
SyncLab Media also has a Retainer Program for businesses who have frequent digital marketing needs.
Contact SyncLab Media for more details.
